Sing Tao Daily, a global newsprint company headquartered in Hong Kong, is the largest circulation Chinese newspaper in the USA. The Eastern USA region office just celebrated its 43 years of establishment in New York, which also covers the area of New Jersey, Connecticut, Boston, Washington DC, Philadelphia, and Chicago.
Sing Tao places great emphasis on social responsibility. We are committed to community and charitable activities such as arts, cultural activities and disaster relief, all of which received wholehearted support from civic and social groupings among the local Chinese communities.
Our Reach -- Sing Tao Daily reaches a quarter million Chinese in the Eastern USA every day. Independent survey conducted by Asian American / Asian Research Institute (AAARI) and Queens College CUNY in August 2002 shows that Sing Tao Daily clearly leads the others in the circulation sales in Manhattan and Brooklyn – the two major counties Chinese live and work in New York. It reaches more readers than all other Chinese language newspapers combined. Since then, circulation of Sing Tao Daily in Eastern US has increased substantially.
Sing Tao's extensive social involvement has gained us exceptional recognition and readership loyalty. Our well-organized events, which capitalize on our multi-faceted network in the community, is marketers’ best vehicle to reach out to the diversified Chinese population. Our dedicated reader loyalty enables creative and unconventional advertising messages to be perceived positively. Our Strengths in events organization and sponsorship can be realized through the following: